Tag Archives: global brand

Why I’m Not Losing Sleep Over the Onslaught of Chinese Global Brands

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It’s quite fashionable these days to talk about China’s global rise and what the future under our Chinese overlords is going to look like. Personally, my favorite is the Joss Whedon/Firefly vision of the far future, where everyone speaks Chinese as a second language, mostly for cursing. You can’t really blame all the hype. What…

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