Tag Archives: branding

Reducing China’s IP Trade Deficit

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No one disputes the connection between IP protection and innovation, but IP problems are not the only reason why more PRC firms have not moved up the value chain.

How Chinese Companies Can Build Global Brands

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I read yet another article today on building global China brands that doesn’t say how to build global China brands. Either I’m missing the point or the hot weather has fried my brain.

Why I’m Not Losing Sleep Over the Onslaught of Chinese Global Brands

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It’s quite fashionable these days to talk about China’s global rise and what the future under our Chinese overlords is going to look like. Personally, my favorite is the Joss Whedon/Firefly vision of the far future, where everyone speaks Chinese as a second language, mostly for cursing. You can’t really blame all the hype. What…

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